Traverse Mountain beverage bottling amendment
Amendment to the Traverse Mountain Area Plan making beverage bottling a permitted use in a defined area. Approved July 8, 2025.
- Where it stands
- Approved
- Type
- Area or general plan
- Location
- South of Cabela's Boulevard, east of North Frontage Road, west of Triumph Boulevard, north of SR-92
- Applicant
- Salisbury Developers
Every hearing and vote
July 8, 2025 · City Council
Traverse Mountain Area Plan amendment for food and beverage manufacturing (Ordinance 42-2025)
Approved with conditions · 5-0
Michael Lasson of Salisbury Developers, representing the applicant, said the goal is to bottle beverages for sale off site. Council members clarified that the amendment would allow beverage manufacturing and export, not just on-site brewing, and discussed limiting the scope and location. One resident urged the council to consider how manufacturing could affect the character of the popular area. The council approved it as a permitted use limited to packaging or processing of food and beverage products (clarified to beverage bottling) in the area south of Cabela's Boulevard, east of North Frontage Road/Murdock Canal Trail, west of Triumph Boulevard and north of SR-92. Applicants elsewhere in the area plan could ask for similar treatment.
- Applicant representative: Michael Lasson, Salisbury Developers
- Use: beverage bottling as a permitted use, limited area